Learn about our founder Alan Tarr and the system that will radically change how you approach writing copy for clients or your own organization

Hello, I’m Alan Tarr

About Us Is Really About You

    Write Like A Madman University is driven by our passion to provide copywriters, business and website owners, and non-profits with the proven tools, techniques, and Know-How to maximize their success.


Satisfied Clients

Books Published

Published Articles

Seminar Attendees

My Story

My name is Alan Tarr, Chief Content Officer of Write Like A Madman, and I ❤ to write.

I’ve written jingles, jokes for TV (Merv Griffin Show), song parodies for MAD Magazine (another tie-in to the “Madman” title), four books on copywriting and marketing and even wrote and published four songs of my own. Mostly though, I’ve spent over 35 years writing dynamic marketing and conversion copy for clients large and small.

I trained at a top-five Madison Avenue ad agency, wrote copy for large international corporations right down to the local bakery.

“Write Copy For Sales – Not Style! This aint No Fancy College Course.”

~Alan Tarr



A Revelation

One day it hit me…I was making other people millions but being paid peanuts.

Right then and there, I became a freelance copywriter and small business entrepreneur wannabe.  In the ensuing 30 years, I authored four books on marketing, and copywriting, and founded and four businesses of my own.  Happily, and successfully.

Since 2002, I’ve worked with or trained over 3,000 budding copywriters and business owners in the Techniques and Secrets of the World’s Best Copywriters and Marketers.  I never thought anything could be better than my in-person seminars…but I was wrong.

 Covid Strikes

I presented 25-30 seminars and workshops a year. Then Covid struck, and for almost two years that became impossible. 

It was time to reevaluate.

What If…

What if…I could redo all my seminars and workshops into courses, tutorials, and toolboxes designed for efficient online learning? 

Then, everything I presented in those workshops – and more – would be available to entrepreneurs and copywriters 24/7/365. 

I worked night and day for 14 months straight to get to a point where all my multi-media presentations were updated and organized into a wealth of “How-To” & “Why-To” training tools.  5 Courses, 3 Tutorials, and 7 Toolboxes.  Everything.  Videos, Audios, PDFs, Check Lists, Case Studies, Templates, Infographics, and more.  Over 330 individual items…including a goodly number of brand-new pieces. 

And now (whew!) it’s finally ready for you in Write Like A Madman University.  Practices, Techniques and Secrets I learned from the masters, and perfected over 35+ years, can now be yours.

What’s Next?

I’ve committed to three things that will keep me involved and busy.

  1. Continuing to write content for WLAM U.
  2. Being a personal “on call” coach to every member of the WLAM U family.
  3. Answering general email questions from our members.

As I’ve been saying for years…”learn and prosper”.

See you around “campus”

My Skills

Helping business owners succeed with writing copy is my number one priority. Capturing the perfect message and driving tangible results from what consumers read generates revenue for my clients. 

Want to discuss our programs and services?

  • Professional Copywriting
  • Consultation Services
  • Project & Content Strategy